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Loaves included in the Pure Bake Range

White 12 Cereal/Wholemeal Speciality
Sandwich Loaf 12-Cereal Sandwich Champagne Loaf
Sandwich Loaf - poppy seeds 12-Cereal Sandwich (mini) Champagne Roll
Married High Tin 12-Cereal Cobb Champagne Dinner Roll
Devonshire Tin 12-Cereal Open Top Mega-Grain - large
Devonshire Tin - poppy seed 12-Cereal Pipe Mega - Grain - small
Devonshire Tin - sesame seed 12-Cereal Vienna Mega - Grain Roll
Vienna 12-Cereal Roll Provencale Loaf
Pasta Dura 12-Cereal Dinner Roll Provencale Roll
Plait 12 Cereal Restaurant Loaf Provencale Dinner Roll
Scotch Loaf Kaiser Roll Brumby's Rye
Tiger Bread Wholemeal Sandwich Rosemary & Vine Fruit Loaf (Rye bread)
Mini Sandwich Loaf Wholemeal Sandwich (no salt) Pane de casa
Baguette Wholemeal Sandwich (mini) Pane de Casa Baguette
French Stick Wholemeal Cobb Grissini
French Stick poppy seed Wholemeal Farmhouse High Fibre Soft Crust Loaf
French Stick - sesame seed Wholemeal Pipe High Fibre Pop Top Roll
Baby Vienna Wholemeal Vienna High Fibre Restaurant Loaf
Cobb Mini Wholemeal High Tin Swiss Seed Loaf
Cobb Mini - poppy seed Wholemeal Roll round Swiss Seed Roll
Cobb Mini - sesame seed Wholemeal Dinner Roll Swiss Muesli Loaf
BBQ Loaf Wholemeal Long Roll Swiss Muesli Roll
French Loaf Sunflower & Honey Loaf Swiss Soy & Linseed Loaf
Rosette Wholemeal French Stick Swiss Soy & Linseed Roll
Footy Loaf Wholemeal No-Salt Fruit Loaf Swiss Fig & Date Loaf
Kaiser Roll Wholemeal Grain Sandwich Loaf Swiss Fig & Date Roll
Dinner Roll Wholemeal Grain Vienna  
Round Roll Wholemeal Grain Open Top  
Long Roll Wholemeal Grain Mini Sandwich Loaf  
Knot Roll Wholemeal Grain Round Rolls  
Knot Roll - sesame seed    
Knot Roll - poppy seed    
Shell Roll    
Scotch Roll    
Hamburger Roll    
Bigger than Texas Roll    
Tiger Cubs    
Pasta Dura Roll    
Horse shoe Roll    
Footy Roll    
Commonwealth Roll    
Opera House Roll    
Star Roll    
High Fibre lower GI    

A recent review of 170 bread lines* – which included leading white, grain and wholemeal breads and rolls on the market (supermarkets and fresh baked) revealed a number of food additives with E numbers are commonly used by bread manufacturers – including some that have been associated with adverse food reactions.


In particular, the survey revealed that:
Every white, grain and wholemeal bread surveyed in the supermarkets and fresh bakers, contained at least one E number.*


Based on these results, we’ve created an E free bread range called Pure Bake which provides a clear alternative for those seeking to reduce their intake of food additives with E numbers.


*Market audit of over 170 white, grain and wholemeal breads and bread rolls across supermarkets (fresh baked and plant) and a major fresh baking retail outlet via on-line and direct label ingredient listings. Conducted September 2011 by Hutchinson J., Statistician and Landon S., Accredited Practising Dietitian.

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